From the Founder, Brian Mazza 4/7
The Most Powerful Drug: Belonging
We’ve been watching Adolescence, and it’s one of those shows that really makes you think, especially as a parent.
I’m deeply involved in social media—it’s how I build real community, make a living, and even unwind. From the very beginning, I recognized that social media could be a powerful tool if used with intention. But I’ve also witnessed its harm, particularly for adults, because, much like with our kids, it often triggers deep-rooted issues around belonging. While many point to social media as the main cause of the mental health crisis—and yes, it’s a major factor—it’s really just a symptom of a much larger issue. Phones, tablets, and devices are part of the problem, too. As parents, we sometimes hand them over as a quick fix to maintain peace. But at its core, the real issue is the universal human need for belonging.
Children have an intense need to be seen, heard, and understood. As my own kids grow, I’m seeing this more clearly, especially as they start to compete with each other. When kids don’t get the positive connections they need from their parents or caregivers, they turn to friends for support. But here’s the catch: friends, who are still figuring out their own emotional landscapes, often can’t offer the stability and guidance children need in critical moments. How many times did you lean on your own friends as a kid, only to look back and realize their advice was, frankly, wild? This creates a cycle where kids lack the reliable, grounded connections they need to thrive. When you add the pressure of social media into the mix, it becomes a ticking time bomb.
This relentless search for belonging is what makes social media, friend groups, and even toxic relationships so alluring—it’s a false sense of community. These spaces offer the illusion of connection, making kids feel seen and heard. If you’ve ever watched your child chase after someone who doesn’t truly value them—or experienced that yourself—you know how it can turn into an emotional rollercoaster. We all have an inherent need to belong, and unfortunately, sometimes that need comes at a heavy cost.
